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On this page you will find information about what hospices can do during the election period, and how to engage with your local candidates. 

This page takes around 10 minutes to read.

Election law

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The Scottish Charity Regulator, OSCR, provides guidance for charities on campaigning and political activities in Scotland, whether or not it is an election period. This states that: 

  • Charities can campaign on political issues where it advances their charitable purpose.
  • Charities must be, and be seen to be, independent of, party politics. 

Around an election, the law becomes stricter. Our briefing on election law summarises the key elements of the law that you should be aware of.  

Read our briefing on electoral law for charities

Find out what your hospice can and can't do during the electoral period.

Engaging with local candidates

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Engaging with local candidates during the election period is a great way to build support for your services and raise awareness of our joint Hospice UK and Scottish Hospice Leadership Group election manifesto priorities. 

During an election campaign, political candidates will be keen to learn more about their constituency and understand what matters to its' constituents so that they can take policy positions that represent voters in their area. 

Building relationships now will help: 

  • strengthen calls for the next Scottish Government to make palliative care a national priority and progress our manifesto asks
  • put you in a strong position with the candidate who takes the seat
  • make your MSP more likely to advocate for your service with local and national decision makers in the future 

Independence from party politics

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The most important thing to bear in mind is that your hospice must be, and be seen to be, independent of party politics. Specifically, OSCR states: 

  • You must avoid influencing voters over how to use their vote in ways that might suggest political bias.
  • Charities must be especially alert during election periods to ensure that support for particular parties or candidates cannot be inferred from association with them. 

However, OSCR also makes clear that charities can distribute information or engage in debate about the policies of political parties or candidates where these activities are ways of achieving their charitable purposes.  

Advice for connecting with your local candidates

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We have put together some suggestions of how you could go about connecting with your local candidates while keeping the above OSCR guidance in mind. We would also encourage you to independently read our election law briefing and the full OSCR and electoral commission guidelines to ensure you understand your legal responsibilities. 

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Find out why collaboration has become more important to the health and care system, and look at some of the key considerations for forming a collaboration

Invite candidates to visit

As you will know, nothing is more impactful than seeing your services in person. This could include conversations with patients or staff working in different roles (particularly frontline).  

Whether or not they have an understanding of the hospice sector, a face-to-face visit enables candidates to develop an appreciation of your hospice's services. 

We've written an email template for you to use or adapt when contacting local candidates.  

Download the template

What to talk about

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The most important thing to get across in these early conversations is the value of your services, and what you offer the local community. 

Candidates may not have experienced hospice care before. They might not have much understanding of the broad spectrum of services you provide and what that means to your local community. This means it's really important to help them understand the full range of what you do.

Link your local solution to the national debate 

You are in the unique position of showing your candidates what hospice services mean for their constituents and how the system works locally. However, it's vital that candidates don't just see challenges as a 'local' issue and understand that the key asks of our sector need to be raised and debated nationally as well as locally. 

Manifesto priorities 

An easy way for you to do this is to become familiar with our manifesto asks that Hospice UK developed jointly with all hospices in Scotland. These are the key commitments that we want all political parties to sign up to in their election manifestos and that we want the next Scottish Government to take forward after the election to make hospice and palliative care a national priority. In particular: 

  • Delivering a long-term, sustainable funding model for hospice care, including fully implementing pay parity between NHS and hospice care staff
  • Establishing an independent review of palliative care to drive urgent system reform and identify investment needed to meet rising population need, expand community-based care and reduce avoidable hospital use for those at the end of life
  • Legislating to deliver a right to palliative care, so that everyone receives the care they need at the end of life 

Read our full manifesto priorities for the Scottish elections 

To help you do this, here are some key issues which you may want to discuss with candidates and use to highlight how these issues are felt locally across Scotland:

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Update your key contacts

After your meeting

After you've met a candidate and followed up with them individually, you may want to promote their visit in your local media.

We've put together an election comms pack that includes a template press release you can use, along with content ideas, suggested social assets, and a video guide for creating social media posts to share with your candidate.

Download our comms pack
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A 24-hour specialist phone service for adults with life limiting illnesses in Cambridge and Peterborough, supported by Arthur Rank Hospice Charity

Social media graphics

We’ve put together a set of graphics you can use across your social media. Feel free to download and share them in whatever way works best for your channels.

Download this ZIP file